CALIFORNIA - The elemental symbol for gold is Au. It comes from the old Latin name for gold, aurum, which means ‘shining dawn’. The name kAuge comes from K=kothari, Au=gold, Ag=silver, E=elements.Ag is the chemical symbol for silver, which comes from argentum the Latin word for silver, which in turn derives from the Sanskit word argunas, which means shining. It is the most reflective element and has numerous uses from mirrors to microscopes. Kothari continues to create stunning jewelry in the ancient 5000 year old tradition of making silver for their new kAuge Collection.