Brazil - This ultra-modern, earthy jewelry collection began in 1998 in Miami Beach, Florida where jewelry designer Luis Morais saw a bracelet in a magazine that he could not locate to purchase, so he made a variant of it himself – DIY-style. The bracelet garnered enough compliments from friends and family that it warranted reproductions, and thus the line was born. After nearly ten years since the company’s formal inception, his collection continues to hold a spirit of personality and life; each piece is unique and handmade. With its casual, rock-and-roll vibe, it also conveys a playful style with a darker, wild side.